Assignment Example | Topics and Well Written Essays - 750 words - 57

Assignment Example Choosing the above vehicle was motivated by several psychological impacts that the vehicle portrays. As buying behaviors under consumer psychology illustrate, a stylish brand that offers performance and comfort has a powerful psychological appeal to the consumer (Kardes, Cronley and Thomas, 37). Such a powerful appeal portrayed the vehicle as the right brand that offers value for money, performance and status in the market. A unique brand has to have performance, style and fashion. Personally, one lesson that had been learned was that any brand of vehicle purchased has to offer the best possible mix of the three attributes at the best cost possible. The vehicle portrayed self-confidence, adaptability and authority, necessary attributes in defining the utility function and satisfaction level of a consumer (Kardes, Cronley and Thomas, 201). As a role model in the society, there is a need to stand out from the rest in choosing the vehicle to use. Some family members owned the vehicle model and recommended it as one of the best performers compared to its range of vehicles. In addition, considering my job, having a vehicle with a stylish structure compared to the rest wields significant social power; the vehicle fits perfectly in my social class. The vehicle fits perfectly in the class and cultural needs of the middle class customers. Marketers segment the market into small units and offer products according to the needs of such segmented market (Kardes, Cronley and Thomas, 37). As such, marketers have realized that, in middle class, people look for class and style while still considering the overall cost of the vehicle. As such, Lexus RX fits directly into the social class and the market needs in this segment due to its versatility. The buying habits have changed considerably with time. Over the time, most appealing product has been the leading brands in the

The standard constitution in international law Research Proposal

The standard constitution in international law - Research Proposal Example (thesis). Generally, every nation has constitutional law which can be of primary and secondary nature. As per HG ( 2014) â€Å"Constitutional law deals with the fundamental principles by which the government exercises its authority†. The primary law need to apply to all of the country’s constitution whereas the secondary constitutional law may or may not be applied by a nation. The constitutional law has an aim of improving the life’s of its citizen by promoting freedom and equality. The allocation o f power and individual rights for the betterment of a nation is the purpose of constitutional law. This would allow the country to be more economic and trade friendly, fair and justifiable. According to Balkin (1998) â€Å"Alternatively, the history of constitutional law is taught as the history of great jurists who show the rest of us the way through their wisdom or their folly†. A correct constitutional theory can get the best out of the constitutional law which gives more outcomes and reflect an ideal national value. The theory of constitutional law has a goal of satisfy the requirement of law, preserving fairness and democracy and promote justice. One of the theory of constitution law is originals where original understanding in regard to the language used in the formulation of constitutional law. As per Fish (2008) â€Å"Seeking the best interpretation of the Constitution, on the other hand, is seeking the interpretation that satisfies some extra-authorial standard which are morally and philosophically best†. Positivism is a theory that means that the constitutional law of a country need to look at the values and rights it promotes. The prosperity and integrity of the public needs to be considered at large when it comes to the constitution of international law. As per (Hart) â€Å"One of these thinkers, Gustav Rad- bruch, had himself shared the